The StoeWa Experience
Every StoeWa garment begins with a personal consultation. From your first idea to the final fitting every detail is carefully crafted around your vision, measurements and lifestyle.
Made to Your Measurements
Premium Natural Fabrics
Private London Consultation
Online Consultation
Meet the Designer
Behind Stoewa Couture is Yana Stoeva, a Designer and Senior Couture Tailor with over 20 years of experience in luxury fashion. Throughout her career, she has worked with leading fashion houses and designers including Burberry, Alexander McQueen, Anna Valentine, Phoebe Philo and Céline. She has also created garments for internationally recognised artists like Rihanna, Cardi B and Beyoncé. Today, Yana brings that experience and craftsmanship to every StoeWa creation, making each piece with care, precision and a personal understanding of the woman who will wear it.
Book Your Consultation
📞 Phone: 00447827547030
✉️ Email: stoewacouture@hotmail.com
Your Bespoke Journey
From the first consultation to the final fitting, every StoeWa Couture garments is created through a personalised process, ensuring exceptional fit, craftmanship and attention to detail.
Stoewa Couture London invites you to indulge in an exquisite made-to-measure odyssey. Each garment is an intimate collaboration, meticulously sculpted to your unique silhouette, aesthetic sensibilities, and personal style.
Private London Appointments
Experience the luxury of exclusive in-home fittings throughout the capital. Each rendezvous is curated to suit your requirements, promising utter discretion, precision, and dedicated artistry.
Digital Atelier – Remote Measurement Service
For those abroad, our sophisticated virtual consultation guides you through a refined measurement process, ensuring the perfect atelier-standard fit from any domestic santuary.
The Bespoke Progression
A seamless three-act journey from initial concept to sartorial perfection.
• Initial Consultation: We record your precise measurements, explore design aesthetics, and select the finest textiles. A 35% commitment deposit initiates your creation.
• The Toile & Fitting: Observe your piece as it emerges; this mid-point fitting allows us to refine every contour. A subsequent 35% payment is requested at this stage.
• Final Reveal: The completed masterpiece is perfected for its debut. The final balance is settled upon your ultimate satisfaction prior to delivery.
"It is pleasure working with Yana over the past year. Extremely well made garments at the highest level and with a good turnaround time."
Traiceline Pratt / GOYAGOMA
"I have the opportunity to work closely with Yana I am impressed by her skills and professionalism. She is so talented and I would highly recommend. "
Manager at Phoebe Philo
" I AM CURRENTLY WORKING WITH YANA STOEVA AND CONTINUE TO BE IMPRESSED BY HER EXCELLENT TECHNICAL KNOWLADGE, PRECISION, AND ATTENTION TO DETAIL.'
SUSAN WHITELEY / ON THE ISLAND